Industry Smarts
Check out the latest from our team of industry veterans and service innovators here at ConnectiveRx. This is a mix of articles and ideas that our in-house thought leaders have published across the industry plus blogs featuring our own perspectives on the meaty issues pharmaceutical brands face today.
ARTICLE
Beyond the Media Buy: Opening the Pandora’s Box of Point-of-Care Program Measurement
Read More
BLOG
Understanding How Prescribers Use Their EHR in Administrative Workflow and Patient-Visit Workflow
Read More
ARTICLE
5 Core Tenets of HCP-focused Point-of-Care Marketing
As published in PM360 Magazine
Read More
BLOG
Throwing Banner Ads on Websites is so Basic. Instead, Get Your Client’s Savings Offer in Front of HCPs While They’re Prescribing in the EHR
Read More
NEWS
The Point of Care Marketing Association Welcomes ConnectiveRx As Newest Member
News from the Point of Care Marketing Association
Read More
ARTICLE
Your Brand Just Got Added to a Must-Have Formulary: Now What?
As published by Drug Channels Institute
Read More
ARTICLE
3 Key Factors Driving Patient Adherence and Compliance
As published in PM360 magazine
Read More
ARTICLE
Readjusting the Life Sciences Industry’s Approach to Improving Adherence
As published in PM360 magazine
Read More
BLOG
Top Reasons Patients Fail to Fill Post-discharge Prescriptions (and what you can do about it)
Read More
ARTICLE
Takeaways From CRx and Client Panel Live at MM+M Transform '22
As published by MM+M magazine
Read More
ARTICLE
Reaching Prescribers Where Their Eyes Are—In the EHR
As published in PM360 magazine
Read More
ARTICLE
Using Data to Drive Patient Adherence, Health, and Brand Revenues
As published by PM360 magazine
Read More